Branding
THE VILLAGE #Le French Outlet
The Village is an Outlet Shopping Center set to open in 2018 in the Lyon area. The brand is directly inspired by fashion magazines. The branding aims to focus on “connected mindset” (the shopping center will be curated by fashion experts and bloggers) as as well as French identity and style.
ONE NATION PARIS. Luxury and Fashion Outlet
The brand positioning is based on a contemporary and original vision of the Parisian chic, to attract both French customers and tourists.
QUAIS D’IVRY and MARSEILLE GRAND LITTORAL Shopping Centers
Branding and positioning plans that aimed to turn these shopping centers into favorite meeting places, deeply rooted in the local communities.
EUREST : focus on the main added-value of corporate catering : outstanding value for money.